As we make our way through week five of our team and city sheltering-in place, many of our friends and neighbors are feeling the novelty of working from home; ordering curbside pickup and yes, video calls (I call this “video fatigue”) unfortunately start to wane. Reality is setting in that we can’t really plan on much of anything right now.

The past 3.5 weeks have felt like an eternity for our team and it really got us thinking of what the future of our industry will bring.

If you were paying attention to our Instagram feed last week, you probably caught our post about the latest addition to the RED VELVET Team: a 2,000lb, 18ft tall jackalope named Jacky. But why a jackalope?

Experiential marketing agencies are a relatively new type of marketing agency that focus on creating immersive brand experiences for consumers. They aim to create memorable and emotional connections between brands and consumers by engaging all five senses.

From corporate events to weddings, concerts, and festivals, event companies play a critical role in bringing people together and creating memorable experiences.

Whether you are interested in corporate events, weddings, concerts, or other types of gatherings, getting into the events business can be a rewarding and fulfilling experience.