Insights

Our latest thought leadership, team insights, accomplishments, and press.

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Empowering The Next Generation of Do-Ers: Sixth Graders and Experiential Marketing

LEADERSHIP RED VELVET LEADERSHIP RED VELVET

Outplan. Outplay. Outparty!

Once upon a time, a few (now) decades ago, our fearless leader Cindy Lo, set out to create a mantra that would serve to not only inspire her team but a message to the rest of the world her intentions for her new events planning company Red Velvet Events.

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LEADERSHIP RED VELVET LEADERSHIP RED VELVET

Part Two: Here We Go… Again?

I committed, and am excited to share my takeaways from my time in Dubai last month at the Expo 2020. I came home brimming with insights and ideas for the team and am truly looking forward to hopefully having a chance to implement some of the great things I saw and was inspired by this year for our clients.

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LEADERSHIP RED VELVET LEADERSHIP RED VELVET

Part One: Here We Go… Again?

We have been shouting from the rooftop since March 2021 that we officially have a solution to learn how to live with COVID and how to produce safe live events. Yes, it’s an extra added step and “inconvenience,” but we’ll take this over being locked down and being told we can’t do our job. For us all to move forward, our society must become fully vaccinated (now boosted) and have rapid tests readily available prior to much larger indoor events. Until we reach herd immunity, this is our new way of admission. And it works.

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LEADERSHIP Hayden Lockaby, VP of Strategy and Growth LEADERSHIP Hayden Lockaby, VP of Strategy and Growth

Another Year Wiser

It’s our birthday this week! Looking back at this time last year (when we rebranded), so much has changed. What have we learned? Where do things stand? How much whiplash have we been able to withstand? What is the current state of our industry (really, truly)? That’s worth talking about.

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LEADERSHIP, PODCAST Cindy Y. Lo, CEO and Chief Event Strategist LEADERSHIP, PODCAST Cindy Y. Lo, CEO and Chief Event Strategist

Coming Clean with Cindy + Brooke Greer

The first episode of Coming Clean with Cindy featuring Brooke Greer, President of Contigo Catering & Table Manners. This is a no bullsh*t 15-minute live Q&A led by Cindy to discuss all things about virtual happy hours, custom gifting, and even micro weddings during a pandemic.

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