Tito’s Big Adventure - with even bigger thrills.

Tito’s Big Adventure

Austin, TX

TITO’S HANDMADE VODKA

Challenge

We’d be hard-pressed to name a client who parties harder than the Tito’s Vodka brand. For the last four years, we’ve been partners in fun with the nation’s #1 selling spirit. For its 2019 and 2022 Tito's Big Adventure, we invited 300 distributors to Austin, Texas to experience an over-the-top incentive trip to grow their passion for selling the Tito's Brand.

Solution

Over the three day event, attendees experienced a blowout pool party, an exclusive Tito's distillery tour, and Austin City Limits Music Festival. Throughout the trip, 6,000 branded giveaway items were given and well-received, as this group loves all things Tito's.

In 2019, a Game of Thrones style pool noodle throne and human claw machine were the talk of the pool deck.

The post-pandemic event in 2022 donned a Tito’s Soda (S)Lime theme complete with a slime-filled dunk tank and a life-sized Tito’s In A Can.

Results

300+

distributors from all over the country

6,000+

branded Tito’s giveaways

83%

rated the event as “excellent” in 2019

Let’s make an impact together.

RED VELVET is a full-service experiential activations and events agency with dedicated account, creative and production teams accomplished in strategy and creative concepting.

From program design to marketing to full-scale production, we partner with brands to ensure business goals are met and exceeded to leave a lasting impression on each audience and its stakeholders.

INQUIRE

LEARN MORE

Austin PBS: Austin Media Center Grand Opening

Real Estate Council of Austin: Knockout Night

Country Lab: Mission Winnow for Formula 1 Grand Prix

Still Austin Whiskey Co: Longhorn City Limits Music Lounge

Tito’s Big Adventure - with even bigger thrills.