Tito’s Big Adventure - with even bigger thrills.
Tito’s Big Adventure
Austin, TX
TITO’S HANDMADE VODKA
Challenge
We’d be hard-pressed to name a client who parties harder than the Tito’s Vodka brand. For the last four years, we’ve been partners in fun with the nation’s #1 selling spirit. For its 2019 and 2022 Tito's Big Adventure, we invited 300 distributors to Austin, Texas to experience an over-the-top incentive trip to grow their passion for selling the Tito's Brand.
Solution
Over the three day event, attendees experienced a blowout pool party, an exclusive Tito's distillery tour, and Austin City Limits Music Festival. Throughout the trip, 6,000 branded giveaway items were given and well-received, as this group loves all things Tito's.
In 2019, a Game of Thrones style pool noodle throne and human claw machine were the talk of the pool deck.
The post-pandemic event in 2022 donned a Tito’s Soda (S)Lime theme complete with a slime-filled dunk tank and a life-sized Tito’s In A Can.
Results
300+
distributors from all over the country
6,000+
branded Tito’s giveaways
83%
rated the event as “excellent” in 2019
Let’s make an impact together.
RED VELVET is a full-service experiential activations and events agency with dedicated account, creative and production teams accomplished in strategy and creative concepting.
From project design to marketing to full-scale production, we partner with brands to ensure business goals are met and exceeded to leave a lasting impression on each audience and its stakeholders.